Buying customised or standard boxes?

15 August 2022 A box is no longer a box. The packaging of your product has become one of the most important marketing tools. Our cardboard packaging is often the first contact moment or the first physical confrontation of customers with your company. The packaging plays a decisive role in the customer experience. Your customer's experience starts there. So don't pack your product in a standard cardboard box, but in a custom-made box.

With the growth of e-commerce, the attention paid to shipping packaging has also increased. And rightly so. That cardboard box with or without lid, handles or window is your new business card. Of course you can choose one of our various types of cardboard boxes, but with the packaging you communicate directly with your customers. The cardboard box should therefore be the right follow-up to your customer’s online shopping experience. That is why it is important to think about it carefully.

custom display packaging

Sustainable cardboard boxes

De Jong Verpakking has a team of packaging specialists that can help you make the right decisions and come up with a tailor-made box that matches the desired experience of your customer. This starts with the shape of the box. Our solid board and corrugated board boxes can be die-cut and folded into any shape. You don’t want to pack air, a carrier doesn’t want to transport air and your customer doesn’t want to receive air. Although our sustainable cardboard boxes are 100% FSC-certified and fully recyclable, we do not want to waste any cardboard at all. With a customised box, you save on cardboard, you save on filling material and you save on the environment.

A box with a story

Besides the shape, the packaging box also communicates with the print. The simplest way is to print a cardboard box with a logo, but our printing machines are able to print every box completely. This creates countless possibilities. You can tell your own unique story on our cardboard boxes and use the printing to create a unique experience for your customer. If that experience matches or even exceeds expectations, you will create fans and ambassadors of your brand or product. That is what a smart customised box can do for you.

custom made box

Diversity of possibilities in cardboard

The customised box with printing can have many functions. The packaging can put a smile on your customer’s face, but it can also offer a wow experience. The packaging can give a hint of what is inside, but can also explain the contents of the box or the use of the product. Our cardboard packaging can tell your company story or give a glimpse of what else you have to offer. It can congratulate or compliment the recipient. Your creativity is the limiting factor for the diversity of cardboard possibilities offered by De Jong Verpakking.

Packaging specialists

But the box as packaging does not only play an important role in e-commerce. In shops too the packaging plays an important part in the buying process. Good packaging ensures that your product stands out on the shelf and that a potential buyer pays attention to your product. Here too the combination of type of cardboard box, shape and printing plays an all-important role. The packaging specialists at De Jong Verpakking can also help you devise and design a complete packaging line for your products.

Buy or order a cardboard box?

Sometimes all you need is a sturdy cardboard box to pack your product, but more and more companies are discovering that even a standard box from our range can provide significant added value with a simple adjustment. So if you are going to buy or order cardboard boxes, think about the role they can play in the experience you want to offer your customers. Want to know more about your options? Get in touch with our customer service team, they will be happy to help.

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